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Premium Insulation Made From Coconuts

Turning agricultural waste into natural materials with supernatural performance.

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The Problem

Insulated packaging is a multi-billion dollar industry dominated by polluting plastic products and unmet customer demands for sustainable alternatives.

The "Styro box"—one of the most universally despised products—persists primarily because it is so cheap. More than 300,000 Styrofoam boxes move through the Philippines' domestic seafood trade at any given time, although a box lasts only four trips before it is tossed and replaced. The discarded coolers quickly pile up in landfills and wash out to sea.

Seafood and produce traders hate spending money on fragile, disposable coolers, but they can’t invest in expensive, premium alternatives. Meanwhile, consumers hate plastic packaging, and governments are increasingly banning it.

The Solution

At Fortuna, we are on a mission to replace plastic foam with natural fibers once and for all. Our secret is agricultural waste. We partner with smallholder farmers and cooperatives to turn leftover coconut husks into premium insulation. Fortuna's insulated packaging made from coconut husk fibers is more durable and more insulative than plastic foam alternatives, competing on both price and performance.

Thoughtful design ensures that it integrates into existing supply chains, and we make it easy for suppliers to replace Styrofoam boxes with Fortuna Coconut Packaging when cash is on hand and old boxes are breaking.

Easily Carries and Ships

Fortuna's packaging solutions are designed to pack flat for easy shipping and storage. Stop shipping air and save money on transportation. We offer customized solutions for all your cold-chain needs. Whether you're shipping packaged dairy products or pharmaceuticals, supplying vegetables to restaurant chains, or making fresh grocery deliveries to customers across town, we have the perfect solution for you!

Protects Our Air and Oceans...

Fortuna Coolers and Packaging are insulated with fiber from coconut husks which are normally burned as waste. By using upcycled materials, Fortuna prevents CO2 emissions and unhealthy smoke, and avoids plastic pollution to keep our oceans clean.

and Supports Farmers and Their Communities

We source leftover coconut husks from small-scale farmers in the Philippines. This provides them with an additional source of income and also creates rural jobs, supporting agricultural communities.

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Check Out Also Our Nutshell Coolers, Made For Outdoor Lovers Everywhere

Our Partners

Meet our one-of-a-kind community of designers, customers, NGO supporters, investors, and advisors. They are at the heart of our human-centered design approach.

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